About This Workshop

Speaking engagements and partnerships are often treated as one-off visibility moments when they shouldn't be.

When communications leaders approach them strategically, they become powerful platforms for influence and business development. This workshop focuses on how to select, structure, and maximize these opportunities so they reinforce a clear CEO narrative and generate measurable impact. You will learn how to position your CEO as a thought leader in live environments, align speaking topics to market priorities, and use partnerships to expand credibility, relationships, and reach. When executed well, these platforms will do more than increase visibility. They will become go-to tools for creating access to decision-makers, strengthening market positioning, and opening new pathways for growth

Your CEO is getting invited to speak and your company is investing in partnerships. Yet very little of it turns into real impact.

  • Speaking engagements aren’t tied to business outcomes

  • Opportunities are reactive instead of strategic

  • Partnerships deliver visibility, but not influence

This workshop shows you how to fix that immediately.

What You'll Learn

  • How to identify and prioritize the right speaking opportunities for your CEO

  • How to structure a talk that positions your CEO as a true thought leader

  • How to go beyond just sponsorships and approach partnerships as strategic visibility platforms

  • How to turn one event into multiple content and business development opportunities

A Note on AI in Communications


These workshops are designed for today’s AI-enabled environment. While AI tools can accelerate content creation, the ability to define a clear point of view, structure ideas, and build credibility still requires human judgment and communications expertise. The frameworks you’ll learn in this workshop are not designed to replace the thinking behind it, but to help you use AI more effectively.

What You'll Walk Away With

  • A targeted list of speaking opportunities aligned to business goals

  • A clear executive talk outline built around a strong POV

  • A partnership strategy framework tied to visibility and growth

  • A simple plan to extend the value of every speaking engagement

Who This Is For

  • Corporate communications leaders

  • PR and executive communications professionals

  • Marketing leaders supporting CEOs

Our Zoom Session Starts in

Friday, May 8, 2026 at 12:00 PM EDT

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